Fleurs de Prairie Rosé Supports Creative Entrepreneurs Through Seeds Of Beauty Campaign

Provençal rosé brand Fleurs de Prairie is awarding grants to creators and artisans who are endeavoring to grow their businesses. Now in its second year, “Seeds of Beauty” is accepting submissions from business-minded creative spirits in fields such as art, design, food and writing. Applications may be submitted through August 31st. Three seed grants of $5,000 each will be given to individuals who embody the brand’s mission to add beauty to one’s environment.

In addition to the cash grants, Fleurs de Prairie will also support the winning applicants through its #FleurishTogether Mentorship Program. This year’s program will be led by three businesswomen with large social media followings. Grace Atwood is the founder of the women’s lifestyle site, which is now in its tenth year, and she also co-hosts the Bad on Paper podcast. Hayet Rida describes herself as lifestyle influencer at and also runs the influencer learning platform In addition, she is a creative strategist at Facebook/Instagram. Kate Arends, a graphic designer and brand strategist by trade, founded the digital media brand Wit & Delight, which explores the intersection between lifestyle and mental health. The three will provide one-on-one business lessons and offer guidance on how to grow and propel the winners’ careers.

The team behind the Fleurs de Prairie brand believes in celebrating and supporting those creating beauty in their own communities. Announcing the call for submissions, Brand Manager Martha Dzwonkowski stated, “Fleurs de Prairie rosé is a tribute to the splendor of Provence, and Seeds of Beauty recognizes and supports individuals who are using their passion and talent to make the world a more beautiful place. Now more than ever, we are excited to support creators who are powered by kindness, strengthened by generosity, and inspired by beauty.”



Parade includes Fleurs de Prairie in an article highlighting the best rosé wine selections for summer.

Rosé and summer go hand in hand. Warm weather, lazy beach days and fiery sunsets call for a glass of the pink, but with countless varietals and eye-catching bottles being released each year, it’s hard to know which ones to buy.

That’s why we did the hard part for you and narrowed down the list to these very drinkable—and Instagrammable—rosé wines and champagnes. Get ready to break out the ice bucket and toast to the start of #roséallday season (along with International Rosé Day on June 13), because if there’s one thing you want to sip on the porch, by the pool, or on a roof somewhere in the middle of summer, it’s rosé.

Fleurs de Prairie ($20): One of those wines that gets it right—from the very first sip. “Fleurs de Prairie” means “Wildflowers” in French and we’re wild for it, thanks to its bright, refreshing acidity. The grapes are sourced from select Provençal vineyards, with ideal growing conditions, and the result is delightfully fresh.



[ yellow tail ] pledges $100,000 to José Andrés World Central Kitchen’s Chefs for America

Deutsch Family Wine & Spirits and [ yellow tail ] have pledged to donate $100,000 to José Andrés World Central Kitchen’s (WCK) Chefs for America initiative, a pilot program putting restaurants back to work preparing fresh meals for those in need. Already, Chefs for America has delivered 3.1 million meals to frontline healthcare workers, families and seniors in vulnerable communities. This donation is in addition to the $500,000 [ yellow tail ] already pledged to donate to WCK this year to support wildfire relief efforts in Australia.

For more information on the latest updates of World Central Kitchen’s efforts, please click here.


Josh Cellars and Joseph Carr Wines are pledging $100,000 to the Restaurant Workers’ Community Foundation

Josh Cellars and Joseph Carr Wines are pledging $100,000 to the Restaurant Workers’ Community Foundation to benefit the many workers who have been laid off in recent weeks and help struggling restaurants. As the founder of Josh Cellars, Joseph Carr got his start working in restaurants, first as a busboy and working his way up to wine steward and then sommelier. He has a special appreciation for all the chefs, servers and support staff who helped him along the way and became trusted friends.

“Adversity is something we all share along the way. But today is like no other, for this has landed on the door of all our friends and family. These are the people that helped me build this AMERICAN dream, called Josh Cellars. But know this; we will find a way to help and will be forever grateful.” – Joseph Carr

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